Today, I wanna talk about how I did the promotion for a horror movie, it’s called “horror movie advertising”.
So, first, I was thinking, what’s the best way to get people hyped for a scary movie? I mean, it’s gotta be something special, right? I started by brainstorming with the team. We watched a bunch of other horror movies, read some creepy stories, and even scrolled through tons of horror-themed pictures on the internet.
Then, I got this crazy idea. What if we hired some actors, dressed ’em up in super creepy costumes, and just had them stand around in public places? No talking, no nothing, just staring blankly into cameras. Sounds weird, I know, but trust me, it worked like a charm!
We picked a few busy spots around town, got our actors all geared up, and let them do their thing. People were definitely freaked out, but they were also curious. They started taking pictures, videos, and posting them all over social media. Boom! Instant buzz.
- We made sure to use a unique hashtag for our movie.
- I responded to comments and messages, keeping the mystery alive.
- I even teased some behind-the-scenes stuff to keep people guessing.
But it wasn’t just about the real-world stuff. We also focused on making our online ads just as creepy. We used dark colors, spooky fonts, and some seriously unsettling images. I even worked with the movie’s editors to create some short, jump-scare-filled clips for online ads.
We also did some research and found out where our target audience hangs out online. We targeted those specific websites and social media platforms with our ads. I mean, it’s all about getting the right eyeballs on your stuff, right?
Main Points We Did
Here is a summary for what we did for the promotion.
- Hired actors, creepy costumes, public places, blank stares.
- Used social media, unique hashtag, engaged with audience.
- Created creepy online ads, dark colors, spooky fonts, jump scares.
- Targeted specific websites and social media platforms.
In the end, all that hard work paid off. The movie was a huge hit! People were talking about our crazy marketing campaign for weeks. It just goes to show, sometimes you gotta think outside the box and get a little weird to really grab people’s attention. And hey, if you can scare ’em a little in the process, even better!
